MAD-WI receives 2008 Governor's Financial Literacy Award

Make A Difference - Wisconsin was presented with the 2008 Governor’s Financial Literacy Award from First Lady Jessica Doyle, honorary chair of the Governor's Council on Financial Literacy, Elizabeth Burmaster, State Superintendent of Public Instruction, and Lorrie Keating Heinemann, Secretary of the Wisconsin Department of Financial Institutions, at an awards ceremony at the Executive Residence in Madison on April 16. MAD-WI was one of only 10 organizations selected statewide by the Council’s Awards Committee to receive the award.

“I congratulate the individuals and organizations for their wonderful contributions to financial literacy,” said Governor Jim Doyle. “They are enhancing Wisconsin’s economy by making people more knowledgeable about their own money. We all benefit from that.”

Brenda Campbell, Jessica Doyle, Lloyd Levin

The Governor’s Financial Literacy Award recognizes excellence in promoting financial literacy among Wisconsin citizens. Nominations were accepted and financial literacy programs were judged using four criteria: innovative implementation, demonstrated measurable results, collaboration with partners and scope—either statewide or having the potential to be statewide or focused to need-based groups.

"All the winners ....have helped set Wisconsin apart as the national leader in promoting financial literacy. I am delighted to honor them at a ceremony that raises awareness of the need to save money and invest wisely,” said First Lady Jessica Doyle, who presented the awards.

The award was accepted by Lloyd Levin, MAD-WI Founder and President, and Brenda Campbell, Executive Director.